Client: Higo Restaurant & Lounge
Location: Ulcinj, Montenegro
Industry: Fine Dining, Seafood & Wine Experiences
Solution: AI-powered guest engagement via WhatsApp
Implemented by: Unframed Agents

🎯 The Challenge

Higo Restaurant is known for its dry-aged seafood, curated tasting menus, and elegant beachfront ambiance. But even with a strong social media presence, they faced challenges like:

  • Guests not returning regularly or forgetting about special events
  • Minimal structured guest feedback
  • Difficulty showcasing the story behind unique dishes during busy service

They needed a system that could engage diners before, during, and after the experience β€” without adding overhead for the team.

πŸ’‘ The Solution: One WhatsApp-Based AI Guest Engagement System

We partnered with Higo to deliver a three-part AI automation suite:

πŸ’Œ 1. Automated Event Campaigns via WhatsApp & SMS

Goal: Keep guests coming back for exclusive events and specials.

Now, guests who opt in during reservation or while dining are added to a segmented campaign system:

  • πŸ”” Event reminders: β€œπŸŽ‰ This Friday: Dry-aged fish & wine pairing night. Only 6 tables left. Reserve now!”
  • πŸ†• Menu updates: β€œπŸ”₯ Chef Ermin just released a new seasonal menu β€” available starting Thursday.”
  • 🎁 VIP invites: β€œπŸΎ Private tasting next weekend. You’ve dined with us 3+ times β€” would you like early access?”

All messages are scheduled and managed via WhatsApp and optional SMS fallback for confirmed contacts.

πŸ“ˆ Result:

  • 2.5Γ— more reservations during tasting events
  • Guests return more often and feel part of a β€œclub”

⭐ 2. Smart Feedback & Review Flow

Goal: Gather real feedback and boost public reviews.

After a guest’s visit, the AI sends a personalized message:

β€œHi [Name], thank you for dining at Higo. We’d love to hear how your experience was. Rate us 1–5 stars below.”

  • If 4–5 stars:
    • Thanks them
    • Asks for a quick Google or TripAdvisor review
    • Optional: β€œWould you like to join our VIP wine tasting list?”
  • If 1–3 stars:
    • AI responds empathetically
    • Alerts the restaurant manager directly via Telegram/Email
    • Logs feedback in Notion or Google Sheets

πŸ“ˆ Result:

  • 3Γ— increase in 5-star reviews
  • 90% of unhappy guests privately handled before they go public
  • Actionable insights for team improvement

🧠 3. Chef Storytelling & Menu Explainer AI

Goal: Enhance the luxury dining experience with dish stories and chef insights β€” without interrupting the kitchen.

Now, each table receives a QR code menu assistant or WhatsApp prompt that connects to an AI agent:

β€œAsk about any dish β€” ingredients, origin, inspiration, wine pairings β€” directly from the Chef’s AI.”

Examples:

  • β€œWhat’s special about the aged amberjack?”
  • β€œWhere is the burrata sourced from?”
  • β€œWhich wine pairs best with this dish?”

🧠 The AI has a database of:

  • Ingredient sourcing
  • Cooking techniques
  • Wine & pairing recommendations
  • Chef Ermin’s personal notes and story highlights

πŸ“ˆ Result:

  • Guests interact more deeply with the menu
  • Creates a memorable, luxury dining impression
  • Relieves pressure from waiters and kitchen team

🧰 Tools Used

FeatureTools & Platforms
WhatsApp Marketing360dialog + Make.com or Twilio API
Feedback CollectionWhatsApp + Google Sheets or Notion
Review FunnelSmart links to Google, TripAdvisor, etc.
Storytelling AIGPT-based agent with curated menu data
Campaign LogicScheduled flows via Make.com or Zapier

πŸ—£οΈ What Higo Says

β€œOur clients love the event messages β€” they feel like VIPs. And the AI storytelling gives a fine-dining vibe without making the staff memorize every dish detail.”
β€” Higo Restaurant Manager

🎯 Summary: Results for Higo Restaurant

MetricBeforeAfter with Unframed Agents
Event Response Rate3–5%12–20%
Google Reviews per Month2–310+
Post-visit Feedback CollectedRare60–70% of guests respond
Menu Engagement In-DiningVerbal only100+ guests/month use QR AI

βœ… Want This for Your Restaurant or Lounge?

If you host unique events, serve high-end dishes, or care about building lasting relationships with your guests β€” this solution will elevate your brand and streamline guest communication.

πŸ“ž Contact Unframed Agents at info@beunframed.com
🌐 Visit https://agents.beunframed.com/ to learn more

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